A Thankful Account Director

A Thankful Account Director

Bear with me because it is about to get Velveeta® cheesy in this blog. As many of you probably know, I am a mom and I am an account director for LinnellTaylor Marketing. Both jobs are challenging and extremely rewarding.

Year-End Planning: Launch Your 2019 Strategy Now

Year-End Planning: Launch Your 2019 Strategy Now

Well, we are here. The end of the year; the start of the 2018 holidays and if you’re like me, you are already planning your holiday feasts, how you are decorating the house this year and what those coveted gifts might be.

PR and Marketing: Find where they intersect to power up success

PR and Marketing: Find where they intersect to power up success

When people ask what I do for a living, my usual response is that I help companies reach their target audiences through written content and speaking opportunities.

Don’t be an Ostrich: Why you can’t go head-down on strategic planning

Don’t be an Ostrich: Why you can’t go head-down on strategic planning

I get it. There are times when our workloads feel like they will never let up. Whether you are a leasing professional, a marketer, a revenue manager or an executive, our to-do lists are ever growing.

To list or not to list? Sorry, but that shouldn’t be a question.

To list or not to list? Sorry, but that shouldn’t be a question.

Marketing is about getting the most pertinent message to the right audience at the ideal time. A little like revenue management – the right product to the right person at the right time and for the right price.

Become the presenter attendees want to see & conference planners invite back

Become the presenter attendees want to see & conference planners invite back

We’ve launched into the multifamily conference season! It’s a magical time where industry leaders and top-performing executives share their tips, tricks and strategies on all things apartment housing.