Industry News

Industry News | Week of August 19

Industry News | Week of August 19

August 22, 2019

HOT & RELEVANT TOPICS AI and Leasing Agents Go Hand-in-Hand Artificial intelligence continues to become a valuable tool in the leasing process, and recent efforts by MYND Property Management provide a snapshot as to why. A proprietary machine-learning algorithm developed in-house discovered several key tendencies of prospects, including that those who fill out an optional […]

Here’s A Really Bad Idea: Sue Customers Who Write Negative Reviews About Your Company

Here’s A Really Bad Idea: Sue Customers Who Write Negative Reviews About Your Company

August 20, 2019

Whether you’re an executive at a large real estate investment trust (REIT), a local community manager or a single owner of a multifamily apartment community, it hurts when a resident goes on a tirade about your community.

Examining the Midyear Market: Despite Naysayers, Multifamily Still Thriving

Examining the Midyear Market: Despite Naysayers, Multifamily Still Thriving

August 14, 2019

As the white-hot apartment market continued to bustle along at the midpoint of the decade, many in the industry were wary of a potential cooling-off period.

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Kellie Hughes, Mill Creek Residential

LinnellTaylor makes public relations look easy. They’re flexible, responsive and have a wide range of marketing communications and multifamily experience that empowers their team to produce results locally and nationally. We’ve experienced it first hand.

Kellie Hughes, Mill Creek Residential
Larry Bellack, Mobile Doorman

When people talk about how much a great marketing partner can help your company, you only need to speak with LTM to get a full understanding of how to differentiate your company from all others. They have been instrumental in putting our company squarely in the forefront and keeping us there. Their unique ability to dive deep into your strengths, share those strengths and to strategically tell the world can be the most invaluable partner your business has.

Larry Bellack, Mobile Doorman
Elaine De Lude, LiveBE

LinnellTaylor is a true public relations partner. They’re strategic, forward-thinking and meticulous. They regularly offer new ways to promote us and have played a big role in our positioning as a premier apartment operator.

Elaine De Lude, LiveBE