The multifamily industry is highly specialized in its business practices and its language. And we’ve been working in it for a combined 55-plus years. We know multifamily like no other agency.
We know student housing isn’t the same as market-rate multifamily. So, we’ve taken our multifamily experience, added an audience twist and brought it to student housing.
Whether you’re a vendor or an owner/operator, we can help you strengthen your brand identity and expand your reach. We’ll give your brand the boost you need to meet your goals.
Why Removing Negative Reviews Can Be Worse Than Having a Low Score
When two children are fighting over the same toy, some parents might take it away. The toy is gone — problem solved. Or is it? Reviews also don’t exactly work that way. That doesn’t mean some property managers don’t try that approach and flag every negative review for removal. Rather than taking the time to […]
The Trouble With in-House Review Response
Multifamily property managers are typically eager to respond to positive feedback in online forums, but conveying an appropriate message becomes complicated when faced with a negative review. Because management teams are directly invested in the community and the living experiences of their residents, it’s understandably difficult to receive negative feedback from a renter without taking […]
A Defensive Response Can Damage Your Reputation
Negative online reviews are a thorn in the bicycle tire of every property manager. Everything may be rolling along smoothly until they strike, and they can be completely deflating. The frustration that accompanies negative online feedback, especially when it’s unwarranted or unfounded, can trigger property managers to react defensively. However, countering a damaging review with […]
We are proud to represent some of the most respected, innovative clients in their respective industries.
LinnellTaylor makes public relations look easy. They’re flexible, responsive and have a wide range of marketing communications and multifamily experience that empowers their team to produce results locally and nationally. We’ve experienced it first hand.Kellie Hughes, Mill Creek Residential
When people talk about how much a great marketing partner can help your company, you only need to speak with LTM to get a full understanding of how to differentiate your company from all others. They have been instrumental in putting our company squarely in the forefront and keeping us there. Their unique ability to dive deep into your strengths, share those strengths and to strategically tell the world can be the most invaluable partner your business has.Larry Bellack, Mobile Doorman
LinnellTaylor is a true public relations partner. They’re strategic, forward-thinking and meticulous. They regularly offer new ways to promote us and have played a big role in our positioning as a premier apartment operator.Elaine De Lude, LIVEbe