Don’t Let Reputation Management Slide During Crisis
Google and Yelp deserve credit for taking early action last month regarding business reviews – specifically those referencing COVID-19 issues. Google indefinitely suspended all new reviews, new review replies and Q&A during the crisis. Yelp vowed to “protect local businesses from reputational harm” by disallowing negative reviews about a business being closed in response to […]
A Picture Is Worth a Thousand Words
In my years of working in multifamily and public relations, I have seen my fair share of great headshots. But as we see an influx of more thought leaders – from C-suite to onsite team members writing blogs and LinkedIn posts, I have likewise seen an influx of headshots that frankly could use some work. […]
Five Keys to a Successful
PR Partnership
A healthy and productive relationship between a company and its PR agency doesn’t just happen. It’s the result of a committed effort by both parties. If your company is thinking of hiring a PR firm or is looking to improve its relationship with its current one, make sure you’re doing the five things outlined below. […]