The Starts and Stops of Reputation Management During a Crisis
If you’re not monitoring what they’re talking about, you’re missing an opportunity to gather data that will be critical when you respond to them. Check the social media and review site feeds immediately. But don’t respond just yet. Wait for the facts to become clear.
Collaborating on Crisis Management
It’s not a matter of if, but when your apartment community will have to manage a crisis. How well you’ve prepared for the situation will determine how successful you are at mitigating harm both to people and property.
Starbucks Situation Underscores Reputation Hazards in Digital Era
It begs the question of whether your company has a crisis plan in place for a potentially damaging incident on one of your properties, even if that incident is on a smaller scale than those that have recently grabbed headlines.