
Creating Conference Swagger Without Being Swaggy
It’s that time of year again – conference season! Multifamily executives across the country are working hard on their presentations for AIM, NAA Apartmentalize and preparing content for OPTECH.

Add Value, Not Self Promotion to Get Conference Attention
“Build a booth and they will come” is not at all how it works, because, if we’re honest, we know hitting the trade show floor isn’t the first thing on the list for most owner/operators.

4 Proven Ways to Become an Industry Thought Leader
A strategic, well-executed PR program is about so much more than publicizing your apartment company’s newest development or its latest property acquisition.

Become the presenter attendees want to see & conference planners invite back
A key part of my job is to help clients, and their clients, set the standard for thought-provoking, educational and tactically focused conference sessions. I wish I could share a formula that would automatically make you the speaker people want to see and a speaker who conference planners want to invite back, but each conference and speaker is different.