I was recently asked by Jennifer Castenson, director of thought leadership content for Hanley Wood and Multifamily Executive, for some tips on how supplier partners can continue to market during COVID-19 for a piece she was writing for Forbes Real Estate. She was able to use one of the tips I offered, which was to […]
Whenever there is a sliver of opportunity, someone will try to capitalize. Now shouldn’t be one of those times. Yet, soon after things turned ultra-hectic around March 11 when the COVID-19 situation led to the cancelation of pretty much everything, the virus-related sales pitches began. Unfortunately, a few of these pitches were in the multifamily […]
Well, I’m sure you’ve all heard of the Coronavirus, or COVID-19, by now. And you’ve probably heard all of the stories of people stocking up on antibacterial gel, face masks and avoiding Corona beer like the plague. (That was fake news, by the way). There are more occurrences of Coronavirus every day, so proper communication […]
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