Why You Need to Text Your Residents

Why You Need to Text Your Residents

Effectively communicating with your prospects and residents means engaging them in their preferred channel. And for more and more prospects and residents, that’s texting.

Be Smart About Implementing Smart-Home Technology

Be Smart About Implementing Smart-Home Technology

When it comes to launching smart-home initiatives, LMC’s Peter Chmielewski says apartment owner/operators should proceed carefully. In this recent units Magazine article, Chmielewski details the deliberate steps the company took when incorporating smart-home features into its new Marlowe community in Chicago. “It can take a long time to succeed but you can fail pretty quickly,” […]

Does it Make Dollars and Sense? Examining the Costs of Building Technology

Does it Make Dollars and Sense? Examining the Costs of Building Technology

Technology is the driving force behind successful business. As such, multifamily operators are often asking themselves whether it makes more sense to buy technologies from a supplier partner or to build the technology in-house.

Getting Resident Communications Right

Getting Resident Communications Right

Rockstar customer service is all about communication. Get that wrong and you could be limiting your ability to drive satisfaction and resident retention.

How to Impact Google Rankings

How to Impact Google Rankings

Review responses can appease disgruntled residents, thank satisfied ones and demonstrate a proactive approach to prospects considering your community.

Industry News | Wk of September 3

Industry News | Wk of September 3

HOT & RELEVANT TOPICS 8 U.S. Cities Pledge to Ensure All New Buildings Are Net-Zero Carbon by 2030 Ahead of the Global Climate Action Summit (Sept. 12-14, San Francisco), 19 global cities have signed the Net Zero Carbon Buildings Declaration.

Apartment Market Has Bright Future at 2018’s Midpoint

Apartment Market Has Bright Future at 2018’s Midpoint

The apartment market may not be as white-hot as it was two or three years ago.

Industry News | Wk of August 20

Industry News | Wk of August 20

HOT & RELEVANT TOPICS New LA Multifamily Apartments Implement Tetris-Style Parking System In the never-ending quest to save and make more efficient use of space, two Los Angeles apartment communities might be setting the curve.

Balancing Online and In-Person Leasing

Balancing Online and In-Person Leasing

Emails. In-person visits. Social media. Texts. In this day and age, leasing agents have to connect with prospects across all these channels and more.

Utilizing Apps to Improve Amenity Reservations

Utilizing Apps to Improve Amenity Reservations

We’re in the thick of summer – and that means onsite teams are getting inundated with requests from residents to reserve common areas for events like barbecues and pool parties.